clientHanpol / Maestro Pro Natura
Maestro Pro Natura is a brand which offers premium quality instant soups. Series of packaging was designed at the request of the polish company Hanpol. The main objective was to redesign the existing brand into new, modern, healthy line of products from now known as Maestro Pro Natura. In this project we wanted to emphasize the high quality of ingredients and natural character of offered dishes (do not contain MSG, preservatives and dyes). The label is composed of photographs and hand drawn illustration, enrolling in a convention of healthy food. We decided to do bright, harmonic label, which distinguishes these products from competition. Strong accent is in the center of package – photo of soup in a cup with colorful illustration which helps to differentiate taste of the dish.